Windows Marketplace for Mobile is getting ready to launch. With the blastoff date less than two weeks away, Microsoft provided an enthusiasm-building announcement to prepare for the launch.

Todd Brix is (get ready for this title) The Senior Director for Mobile Platform Services Product Management at Microsoft. His report on Tuesday provided a we’re-on-schedule update and promised a great new slate of applications to be available on Windows Marketplace for Mobile. In addition to the expected, he announced that users of the old mobile platform (Windows Mobile 6.0 and 6.1) would have access to the online store as well as users of the yet-to-be-released Windows Mobile 6.5, which is scheduled for availability this fall.
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Whether or not you were expecting it (and you weren’t), Kindle slashed the price of the new Kindle 2 by sixty dollars, bringing the price down to a manageable $299. Still pricey, but not as pricey as buying 1,500 paper books.

The new Kindle, after only two months on the market, is bigger than its predecessor and has a few extra bells and whistles. When it originally came out with a price of $359, customers gobbled it up, making it an instant Amazon bestseller. Now, Amazon hopes it will become an even bigger seller. With an appreciated dip below the three hundred mark, the Kindle is available to a broader market base.

The question is, “why?”
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